DUCOSOFT / Advertising, Measurement and Conversion
Google Ads Management
We set up advertising campaigns around search intent, target locations, product or service priorities and your agreed budget.
Illustrative solution view
A clear need
Account, campaign and targeting structure
An agreed scope
Ad copy and search query reviews
Joint review
Budget, conversion and change tracking
A clear handover
We deliver a campaign plan, management records and periodic performance reports.
Your need
What business need does this address?
We set up advertising campaigns around search intent, target locations, product or service priorities and your agreed budget. We regularly review ad copy, search queries and conversion data, apply campaign changes, and report on enquiries and costs while tracking advertising spend separately from the management fee.
Scope
A clear scope, with understandable steps.
A scope planned around your use
Ad copy and search query reviews
Budget, conversion and change tracking
What we work towards together
We deliver a campaign plan, management records and periodic performance reports.
How we work
Understand the need. Build the solution together.
- 01
Understand the need
Share brand files, existing accounts and content, together with your target audience and priority products or services.
- 02
Plan the work
We agree on priorities and sequence around these areas: Account, campaign and targeting structure · Ad copy and search query reviews · Budget, conversion and change tracking.
- 03
Implement and review
An area we review together during implementation: Budget, conversion and change tracking.
- 04
Hand over and explain usage
At handover, we review the agreed deliverables and usage steps together. We deliver a campaign plan, management records and periodic performance reports.
In practice
How could this work in your business?
Illustrative use case
A service company wants quote enquiries. We separate campaigns by service, connect search terms and ad messages with form measurement, and track advertising spend separately from management scope.
Handover & preparation
From the first meeting to handover.
What will you receive?
We deliver a campaign plan, management records and periodic performance reports.
- Account, campaign and targeting structure
- Ad copy and search query reviews
- Budget, conversion and change tracking
What should you bring to the first meeting?
- Share brand files, existing accounts and content, together with your target audience and priority products or services.
- Let’s identify the approval owner, channels and content, budget or production boundaries.
In the first meeting, we review your current setup, priorities and dependencies together. We prepare the proposal around that discussion.
Discuss your project ↗Questions
What to know before you decide.
What does this service include?
We set up advertising campaigns around search intent, target locations, product or service priorities and your agreed budget. We regularly review ad copy, search queries and conversion data, apply campaign changes, and report on enquiries and costs while tracking advertising spend separately from the management fee. Account, campaign and targeting structure · Ad copy and search query reviews · Budget, conversion and change tracking.
Is this a good fit for our business?
For businesses that want to generate enquiries for their products or services through Google.
What should we share in the first meeting?
Share brand files, existing accounts and content, together with your target audience and priority products or services. Let’s identify the approval owner, channels and content, budget or production boundaries.
What will we receive when the work is complete?
We deliver a campaign plan, management records and periodic performance reports.
Google Ads Management
Let’s define a solution around your needs.
Tell us how your business works today and what you want to achieve. We can plan the scope, connections and deliverables around your team.
