DUCOSOFT / Advertising, Measurement and Conversion
Meta Ads Management
We plan your Instagram and Facebook advertising around your audience, campaign message and the product or service you offer.
Illustrative solution view
A clear need
Campaign goals and audience plan
An agreed scope
Image, video and messaging variants
Joint review
Measurement connections and performance comparisons
A clear handover
We deliver the campaign setup, records of content tests and performance reports.
Your need
What business need does this address?
We plan your Instagram and Facebook advertising around your audience, campaign message and the product or service you offer. We test image and video alternatives, targeting and measurement connections, compare results, and use the data to inform future campaigns while tracking the advertising budget separately from the management fee.
Scope
A clear scope, with understandable steps.
A scope planned around your use
Image, video and messaging variants
Measurement connections and performance comparisons
What we work towards together
We deliver the campaign setup, records of content tests and performance reports.
How we work
Understand the need. Build the solution together.
- 01
Understand the need
Share brand files, existing accounts and content, together with your target audience and priority products or services.
- 02
Plan the work
We agree on priorities and sequence around these areas: Campaign goals and audience plan · Image, video and messaging variants · Measurement connections and performance comparisons.
- 03
Implement and review
An area we review together during implementation: Measurement connections and performance comparisons.
- 04
Hand over and explain usage
At handover, we review the agreed deliverables and usage steps together. We deliver the campaign setup, records of content tests and performance reports.
In practice
How could this work in your business?
Illustrative use case
A brand introducing a product needs different creative and message options. We define the audience and campaign objective, check measurement connections, and compare variants against the same goal.
Handover & preparation
From the first meeting to handover.
What will you receive?
We deliver the campaign setup, records of content tests and performance reports.
- Campaign goals and audience plan
- Image, video and messaging variants
- Measurement connections and performance comparisons
What should you bring to the first meeting?
- Share brand files, existing accounts and content, together with your target audience and priority products or services.
- Let’s identify the approval owner, channels and content, budget or production boundaries.
In the first meeting, we review your current setup, priorities and dependencies together. We prepare the proposal around that discussion.
Discuss your project ↗Questions
What to know before you decide.
What does this service include?
We plan your Instagram and Facebook advertising around your audience, campaign message and the product or service you offer. We test image and video alternatives, targeting and measurement connections, compare results, and use the data to inform future campaigns while tracking the advertising budget separately from the management fee. Campaign goals and audience plan · Image, video and messaging variants · Measurement connections and performance comparisons.
Is this a good fit for our business?
For brands running awareness, enquiry or sales campaigns on Instagram and Facebook.
What should we share in the first meeting?
Share brand files, existing accounts and content, together with your target audience and priority products or services. Let’s identify the approval owner, channels and content, budget or production boundaries.
What will we receive when the work is complete?
We deliver the campaign setup, records of content tests and performance reports.
Meta Ads Management
Let’s define a solution around your needs.
Tell us how your business works today and what you want to achieve. We can plan the scope, connections and deliverables around your team.
